Following FTC Guidelines
Background
In April 2019, Attorney Midge Murphy audited our website and provided feedback to the areas we needed to amend to be within FTC compliance. Her report is housed in Zoho, along with other related materials, including an abbreviated chart that can be used as a quick reference for FTC guidance.
Use these resources to remain compliant to FTC guidelines whenever writing articles, creating web pages, sending emails, etc. We always need to protect the company so it is not vulnerable.
Resources Location
Find these items in Zoho > Workdrive.
Type FTC into the search field and several results will appear.
Replacement Terms
Here is the quick reference for Replacement Terms:


Thesaurus
Here is a thesaurus that may help when looking for words & phrases that are more FTC compliant.
https://docs.google.com/document/d/1AehvkWOt4IM99tDmsOYARdedrO4JZUlJIedKhbgboBY/edit?usp=sharing